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SURECALL Named Best For The World 2021

Updated: Apr 19

For Immediate Release


July 14, 2021 (Calgary, Alberta) – SureCall, a global business process optimization (BPO) company, and a Certified B Corporation, has been named a Best for the World™ by B Lab Global, in recognition of its exemplary performance beyond commercial metrics specifically for their involvement in community giving.

SureCall’s purpose-driven business model has made them a leader in their industry by incorporating these values into their daily operations. Ranking in the top 5% of all B Corps in its size group worldwide for their sustainable business practices, SureCall earned this honor because of initiatives such as their newly deployed Home Team Advantage program which expands their Volunteer Wednesdays Canada wide, as well as their GoodCall™ Program that supports and funds charitable causes locally, nationally, and internationally, and their girls’ empowerment program Hero Girls™. The Hero Girls initiative educates girls in underserved communities and provides funding to mothers’ groups with microloans for entrepreneurial endeavours that supports and lifts the prosperity of the entire community.

“We are truly grateful to know that the work we do every day is contributing to such important causes; we are humbled at being recognized amongst our peers who are all working toward the same goal of utilizing business for the purpose of doing good,” says Desirée Bombenon, CEO SureCall. “It’s incumbent upon us to use our strengths to help pull others up so in turn they can someday do the same. That’s how community is built.” - Desirée Bombenon

The Best for the World recognition is administered by B Lab, the global nonprofit network that certifies and mobilizes Certified B Corporations, which are for-profit companies that meet the highest standards of social and environmental performance, legal accountability, and transparency. Today there are more than 4,000 Certified B Corporations across 77 countries and 153 industries,unified by one common goal: transforming the global economy to benefit all people, communities, and the planet.

The B Corp Certification doesn’t just evaluate a product or service, it assesses the overall positive impact of the company that stands behind it, like SureCall. Using the B Impact Assessment, B Lab evaluates how a company’s operations and business model impacts its workers, community, environment, and customers. To achieve the B Corp Certification, a company must achieve a score of at least 80 points on the assessment.

"Best for the World is a special program for the B Corp community, and we're thrilled to resume it after pausing the program in 2020 due to COVID-19," said Juan Pablo Larenas, Executive Director of B Lab Global. "This year's Best for the World companies are operating at the very top of their class, excelling in creating positive impact for their stakeholders, including their workers, communities, customers and the environment. We're proud of the community of stakeholder-driven businesses we've cultivated over the last 15 years; together we're marching toward our collective vision of an inclusive, equitable and regenerative economic system for all people and the planet."

More than 800 B Corps from more than 50 countries were named to the 2021 Best for the World lists, including 4G Capital, KeepCup, Natura, The Big Issue Group, TOMS, Too Good To Go, and Patagonia. The 2021 Best for the World lists are determined based on the verified B Impact Assessments of Certified B Corporations. The full lists are available on

Official release can be found here.

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About SureCall: SureCall Contact Centers Ltd. Is a purpose driven award-winning BPO, A “Best for the World” Certified B Corporation® and a participant of the UN Global Compact. SureCall provides global outsourced custom solutions supporting SME’s to Fortune 500 companies, with headquarters in Calgary, Alberta, Canada. For more information on SureCall, visit our website at

SureCall Contact: Kiran Layal; Executive Assistant to Desirée Bombenon & Director of Brand Vigilance;; 403-219-0008

About B Lab: B Lab is the nonprofit network transforming the global economy to benefit all people, communities, and the planet. Our international network of organizations leads economic systems change to support our collective vision of an inclusive, equitable, and regenerative economy. We began in 2006 with the idea that a different kind of economy was not only possible, it was necessary –and that business could lead the way towards a new, stakeholder-driven model. We became known for certifying B Corporations, which are companies that meet the highest standards of social and environmental performance, accountability, and transparency. But we do much more than that. We’re building the B Corp movement to change our economic system –and to do so, we must change the rules of the game. B Lab creates standards, policies, tools, and programs that shift the behavior, culture, and structure of capitalism. We mobilize the B Corp community towards collective action to address society’s most critical challenges. By harnessing the power of business, B Lab positively impacts 150 industries in 74 countries, helping them balance profit with purpose. Together, we are shifting our economic system from profiting only the few to benefiting all, from concentrating wealth and power to ensuring equity, from extraction to regeneration, and from prioritizing individualism to embracing interdependence. For more information, visit

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