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2021 Award of Excellence CAM-X: 29 Years of Award Winning Service

Updated: Apr 20

SureCall Earns both CAM-X 2021 Call Centre Award of Excellence & Distinction -

October 1, 2021 (Calgary, Alberta)– SureCall Contact Center of Calgary, AB has been honoured with the exclusive 2021 Award of Excellence for 29 years. The Award is presented annually by the Canadian Call Management Association (CAM-X), the industry’s Trade Association for providers of call center services including telephone answering and message delivery. SureCall Contact Center was presented with the Award recently at the CAM-X 57th Annual Virtual Convention and Trade Show.

“It is always exciting and never taken for granted; the enormity of this award and the work our team has done to achieve it never fails to amaze me. We do important work, the fact it’s done consistently with excellence is what makes the difference.” Desirée Bombenon – CEO

Independent judges are contracted by CAM-X to evaluate message services over a six-month period. The scoring criteria includes:

- Response Time

- Courteousness of Rep

- Accuracy of Call

- Knowledge of Account

- Overall Impression of Call

“Congratulations for winning the Award of Excellence! By winning this award you have demonstrated your commitment to excellence and quality service. Congratulations!” says CAM-X President Brad French.

Now a twenty-nine-time winner, SureCall Contact Center earned the Titanium Plus Award for twenty-nine years.CAM-X extends its congratulations to the staff of SureCall Contact Center on their proven quality service to their customers.

SureCall has also been honoured with the prestigious 2021 Call Centre Award of Distinction by the Canadian Call Management Association (CAM-X). The Industry’s Trade Association for providers of Call Centre Services including Inbound Order Desk/Help Desk and Web Enabled customer assistance has recognized SureCall for their outstanding achievement at their 57th Annual Virtual Convention.

The Call Centre Award of Distinction was created in response to overwhelming requests by Call Centers across North America for a tool to measure the skills of their professional Call Centre Agents on the job. After six months of testing, independent panels of judges score call-handling skills for “enhanced service” applications. The focus is on customer relationship management (CRM), courtesy, etiquette, the use of proper call techniques, as well as response time and accuracy. These are all cornerstones of the Call Management Industry.

“Congratulations for winning the Award of Distinction! Winning this award demonstrates your commitment to ensuring your clients received the highest level of service. Well done!.” Says President Brad French.

The Canadian Call Management Association congratulates the management and staff of SureCall for their significant achievement.

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About SureCall: SureCall Contact Centers Ltd. Is a purpose driven award-winning BPO, A “Best for the World” Certified B Corporation® and a participant of the UN Global Compact. SureCall provides global outsourced custom solutions supporting SME’s to Fortune 500 companies, with headquarters in Calgary, Alberta, Canada. For more information on SureCall, visit our website at

SureCall Contact: Kiran Layal; Executive Assistant to Desirée Bombenon & Director of Brand Vigilance;; 403-219-0008

About CAM-X: CAM-X is a Canadian based trade Association for the Call Management industry which includes call centres, telephone answering services, telemarketing services, and other communication services. Their goal is to contribute to their members’ profitability by fostering a willingness to exchange ideas, experiences and solutions while promoting the general welfare and ethical standards of our industry. Please visit for more information.


Linda Osip, CAM-X

905.309.0224 I

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